Scholars have long been interested in how the media shapes electoral accountability, but most of the existing empirical evidence suffers from endogeneity issues. Exploiting the inflow of newspapers engendered by the abolition of censorship in Denmark, this paper studies how newspapers affect the advantages enjoyed by members of parliament. I collect a new dataset on parliamentary candidates (1849–1915) and link them to the complete universe of local Danish newspapers, as well as candidate-level information on news coverage obtained from a database of scanned newspaper pages. Employing a series of difference-in-differences and regression-discontinuity designs, I document three main findings. First, office holders enjoy privileged access to local press coverage. Second, the entry of local newspapers leads to an increase in reelection rates. Third, the benefits enjoyed by incumbents are most pronounced when MPs and newspaper editors are affiliated with the same political party. Taken together, these findings could suggest that office holders in low-information environments benefit more directly from the presence of local media than previously assumed.